CKOM’s Adopt-A-Family program brought in over $80,000 in cash, food and gifts this year, and as a result, more than 360 families will experience a special Christmas.
“This is all thanks to the people of Saskatoon and the surrounding areas. We couldn’t do this without their spirit of generosity and their spirit of giving at this time of year,” said Heather Bonynge, Rawlco Radio’s Director of Promotions, on the 650 CKOM Morning Show.
“I’m really just looking forward to seeing the families receive their gifts. That’s the best part.”
For 35 years, Adopt-A-Family has encouraged businesses, families and individuals to ‘adopt a family’ and purchase food and gifts for less fortunate Saskatoon families through The Salvation Army.
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While it was originally a Christmas holiday program, the initiative is open to families of all backgrounds and traditions to meet their needs and wishes.
The Adopt-A-Family program started in 1988 and it collected $5,000 in its first year.
Since then, the demand for assistance at Christmas time has grown immensely and so has the program.
Last year, the initiative brought in more than $60,700 in cash, food and gifts.
As a result, over 450 families experienced a special Christmas.
Today, thanks to the wonderful generosity of sponsors, volunteers, partners, and the community, the Adopt-A-Family program continues to help hundreds of Saskatoon families every year, giving hope to thousands of children, youth and adults for the holidays.